According to a recent survey, scams coming from LinkedIn are becoming more harmful as well as more frequent, so businesses must make sure they are staying safe online.
More than half of US-based firms (52%) have already fallen victim to at least one LinkedIn fraud in 2023, according to research by NordLayer.
The threat actors would often locate a person working for the target business, make them a friend request, and then send them an instant message on the site. The message would contain a dubious link that would either allow the attackers to enter the victim’s corporate network or allow them to steal sensitive data from them.
Tarnished standing
The majority of the time, successful attacks result in firms fighting to repair their damaged reputations (48%).
According to the survey, nearly two-thirds (65%) of huge US organizations experienced at least one attack this year, suggesting that large companies are the most common targets. Smaller organizations didn’t receive a free pass, though; 58% of medium-sized enterprises and 31% of small ones also experienced an assault.
However, these companies aren’t just the targets of assaults because their brand names are also used in them, making them victims as well. Attacks involving impersonation of employees of other large corporations rank among the most frequent (53%). Due to the fact that just 13% of small businesses suffered such scams, this is fairly unusual for major brands.
Victims typically talked about the threat on LinkedIn (45%), contacted LinkedIn’s customer care (69%), and their company’s IT and cybersecurity departments (66%).
“One of the best ways to protect your business from LinkedIn scams is to educate your employees about the types of scams that exist and how to recognize them,” commented Carlos Salas, a cybersecurity expert at NordLayer. “Also, encourage your employees to use two-factor authentication (2FA) on their LinkedIn accounts as well as verify requests for information.”
In recent months, LinkedIn has taken a number of steps to strengthen its own security, including a new, free method of confirming users’ identities and employment roles and issuing verification marks to assist increase its appeal.
LinkedIn wants you to be able to prove that “you’re the real you” so that you may make better connections, which in turn will open up more meaningful networks and greater career chances.
